Its a pretty interesting list that shows the top 3 keywords that are bought by some major companies.
Here is a sample of that list:
- eBay - myspace, ebay, maps
- NexTag.com - dell, airlines, ipod
- Vonage - verizon+dsl, at&t, sprint
- Time Warner - mapquest, dictionary, maps
- Amazon.com - books, haunted+lighthouses, log+splitters
- Microsoft - hotmail, mortgage+calculator, movies
I think by far, Amazon.com has the best list.
Clickz has some other charts from the report that show the Advertising Breakdown by Industry, Advertising Breakdown by Ad Unit Types, and Top 25 Companies by Sponsored Link Impressions.
[via ZDnet ]
1. Does anyone know how they get this info?
I run one of the top 10 campaigns on the list.. and the keywords are a bit skewed???
Posted at 3:41AM on Jul 29th 2006 by m.